Matt Bailey's affiliate blog

Archive for June, 2009

23 Jun, 2009

Tradedoubler behavioural targeting

Posted by: admin In: Uncategorized

I received an email from Tradedoubler today announcing their intention to develop a behavioural targeting proposition across their affiliate and ad networks. A brave move and echoing what Platform A have intimated they will do through their acquisition of buy.at . Why is it a brave move? Well behavioural targeting is still a remarkably emotive [...]

19 Jun, 2009

Platform A Speakeasy follow up

Posted by: admin In: Uncategorized

I blogged a few days ago about how I had been asked to speak on a panel at the above event and thought i’d follow up with a few thoughts about the event. First of all I thought it was incredibly well organised and congratulations to Lizzie and the rest of the team for all [...]

15 Jun, 2009

Platform A’s Buy.at Speakeasy 2009

Posted by: admin In: Uncategorized

I am delighted to have been asked to be part of a panel at the 2009 Speakeasy, alongside Pete Wakim from Quidco, Alicia Navarro from Skimlinks and Dotzinc’s Chris Morling. Details of the event can be found here





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Always happy to have a chat with people about anything that is written here. Follow me on twitter - www.twitter.com/mattb811